Dark Sophistication: The New CUPRA Tavascan Black Edition
Get ready for a sharper, more distinctive look. We're bringing dark sophistication to our electric line-up with the launch of the CUPRA Tavascan Black Edition.
New CUPRA Born: Evolution in Electric Performance
Reimagined in Barcelona, the new CUPRA Born levels up with sharper design, immersive tech, and up to 240kW of VZ adrenaline, redefining all-electric performance for the CUPRA Tribe.
Introducing the Definitive CUPRA Leon VZ
The boundaries of the hot hatch segment have just been redefined. CUPRA is launching the Leon VZ, an exclusive, high-performance model, the most powerful front-wheel-drive Leon ever built.
CUPRA Black Editions
CUPRA Formentor Black Edition is underway, as the Leon, Sportstourer, and Ateca Black Editions.
CUPRA x ABT
CUSTOMIZED VERSIONS OF THE CUPRA LEON AND FORMENTOR
CUPRA and ABT are expanding their collaboration beyond racing to include customized road vehicles.
5 Star Rating
CUPRA Terramar Euro NCAP Rating
Our CUPRA Terramar achieves a 5-star Euro NCAP safety rating.
CUPRA Terramar
Car of the Year 2025 Finalist
The CUPRA Terramar, our electrified compact SUV, has been shortlisted as one of the seven finalists.
New CUPRA Terramar 2024
Intimidating & inspiring. CUPRA’s new compact crossover SUV.
CUPRA Terramar Unveiling
Catch the first glimpse of our electrified compact SUV, teased ahead of its World Premiere.
Design Obsession
CUPRA Formentor, Leon & Sportstourer 2024
The launch of three new groundbreaking e-HYBRID cars & CUPRA Design.
Bold Lighting
Tavascan DNA Series: Exterior Design
Julio Lozano, Head of Exterior Design, talks us through the exterior lighting for the CUPRA Tavascan.
The CUPRA Tavascan Colour & Trim
Developing the new CUPRA Tavascan’s parametric design – a sensorial and sustainable interior.
CUPRA DarkRebel World Premiere
The DarkRebel Showcar makes its world debut at the Volkswagen Group Night IAA in Munich.
Interior & Exterior Design
Tavascan DNA Series
Watch our Design Story and witness the evolution of the CUPRA Tavascan concept.
The CUPRA Born
Our First 100% Electric Car
Tested in some of the harshest environments to ensure performance in all conditions.